A pool shop kept by the same hands for twenty-eight years.
Linda and Justin Overby opened Highland Pool & Spa in 1996. Two showrooms, the same family at the counter, the same crew on the trucks. The customers who bought a hot tub from us in 2002 are the ones now choosing the next one.
Family-owned since 1996 · Same family at the counter · 28 years on the same name
The version of the business we’d want as the customer.
Linda and Justin opened the first store on Highland Road in 1996. The Glen Carbon showroom on Route 159 followed when enough of the customer base sat west of us that one door wasn’t enough. Twenty-eight years later, both stores are open, both are stocked, and both are still the room where you can walk in, set a cup of pool water on the counter, and have an actual person tell you what to do.
Most of what we sell is decided on a relationship older than the spa or the pool itself. Customers who bought their first Hot Spring from us come back to choose their second. Pools we opened in our first years are still on our route — with the second-generation owners now in charge of the household.
The shop, in numbers.
The same answers, two locations, twenty-eight years.
- The right hot tub is the one you don’t want to get out of — that’s a sit-in-it decision, not a website-spec decision
- A pool is a long relationship; we’d rather have the same customer for twenty years than the same customer for twenty months
- The chemistry that works on Monday makes a clear pool on Saturday — and a clear pool on Saturday is the only product anyone’s actually paying for
- Brand partners are taste markers; we carry Hot Spring and BioGuard because they’re what we’d put in our own yard
- The phone gets answered by a person, by name, during business hours
The customers who bought a hot tub from us in 2002 are the ones now choosing the next one. That’s the shop we’re running.
Two partners. Not a logo soup.
Highland Pool & Spa has carried two anchor brands for most of the last quarter century. Both earned the floor space.
Hot Spring is the spa brand we’d put on our own deck — cabinets that hold heat through January, jet engineering that earns the price ceiling, the warranty network that means a service call actually happens. BioGuard is the dealer-channel water-care line that keeps pools and spas in chemistry range without the supermarket-shelf compromises. Both companies took a long time to earn the floor space. Neither one’s getting traded for a margin point.
Meet the Overbys at either counter.
Glen Carbon on Route 159. Highland on Highland Road. The counter at either one is the same conversation — and odds are the family member you talk to has been at it longer than the spa you’re shopping for.
The Overby family · Since 1996 · Linda, Justin, and the same crew on the trucks